Apple iWatch

Apple iWatch is a soon to be seen item to be added into the category of “Wearable Technology”. As Google Glass ramps up for its big push in 2014….Apple are already pushing hard with their iWatch. We noted the trend toward the iWatch type device some time ago but now Apple are really pushing ahead and have plans afoot to ship their iWatch in vast quantities in 2014. The mock up below has been seen across the internet for a considerable time. As to how close to reality this mock up may turn out to be, is unclear.

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It seems likely that the iWatch will be hitting the shelves at around £130.00. But what will it do and what’s the point? Well it’s a watch, it will tell the time…..yes, and….? Well it’s unclear and as always with the new products bought to the world by large tech companies there’s a degree of mystery and cloak and dagger so that rival firms (Samsung are also in the game apparently) cannot get the jump on features and looks. But there must be an upside for them somewhere with that sort of price tag its got to do more than tell the time! Maybe it will link to the Glasses, or to your iPhone, or ….we don’t really know.

 According to Bloomberg, Apple has a team of around 100 designers working on “a wristwatch-like device that may perform some of the tasks now handled by the iPhone and iPad” Maybe the burgeoning fitness apps will sit well on the iWatch for performance monitoring and ready visibility it seems a good fit. But that’s pure conjecture, nothing more, nothing less.Only time will tell for certain…groan….”watch” this space (double groan).

Will 2013 prove to be the year of the Watch?

iWatch conceptWill 2013 prove to be the year of the Watch? Wrist watch wearing just got sexier. Google and  Apple, are putting in extra time on their timepiece / mobile communications devices i.e. a watch. But these are likely to be more than a mere watch, it’s a “smart watch” incorporating a mobile phone and a camera and …well the truth is…… we don’t know what else. It’s a closely guarded secret and one which is set to throw open a whole new consumer battleground if the big players get their way.

The apple iWatch is to be joined in the rush for domination by the Google offering, so far we have no name, can you think of any good names for this new line in consumer timekeeping devices? let us know!

We already know about the wearable computer accessory Google glasses, but now it seems that the concept of wearing computers will be extended. What next iSocks? The thing about a smart watch is that it is likely to be more discreet that the super hero style glasses. That is until you start using it to answer calls when talking to your wrist may be a little bit unusual until the device goes mainstream.

Chances are that the marketing moguls are hard at it coming up with a slick campaign that ensures these new devices are ranking highly in this years Christmas gift lists.

No one yet knows exact;y what these will look like or how they will integrate with other devices  but if we think about the great styling and superb design efforts from both these giants of technology over the past years we expect a whole raft of possibilities to be coming our way.

Time has finally caught up with the dear old ticking wristwatch. For years it’s been doing its job perfectly well, not getting in the way, no mess no fuss and only the occasional battery swap or mechanical rewind (now, that is class) required. Now it seems that time waits for no watch (sorry) and the days of such simple mono functioning devices is drawing to a close.

A short-sighted view of Google Glasses

So, you are in the middle lane of the M25, concentrating on not shunting the car in front and trying to keep calm as someone in a Subaru undertakes you. The radio is telling you in an inappropriately cheerful manner about hold ups on the road ahead and there’s a traffic signal ahead just before a contra flow kicks in, but then… dammit! You have a stream of photos from a boozy night out in your face from your pal, Freddy.
Yes, those state of the art Google Glasses are delivering more information to you to interpret, digest or dismiss and there’s no immediate escape from it even when you are trying to drive the car without crashing it!

Seriously though, how exactly would the latest change in content and communications delivery systems actually work in practice? Would there need to be new laws about using the Google Glass whilst in control of a 2 ton lump of metal, and if so exactly how would these laws be enforced? Would we expect to see courts full of people suing others for negligence? Who is going to pay? Who would defend a case where an accident was precipitated upon the driver having been too busy watching the content pass in front of their eyes courtesy of Google Glass?
Maybe your lawyer would be wearing these Google goggles as they take your brief to keep abreast of other cases or legal updates streaming in on a feed.

And it’s not just on the road where such distractions could be hazardous, the whole idea of walking about with these content delivery mechanisms on your face, pushing email notifications, social network updates and breaking news from around the globe, seems very unnatural and surely if everyone was doing it there would be some serious social consequences.
Tell us your thoughts – would you like it if the love of your life was supposedly in conversation with you but in actuality is only half engaged, as other distractions of one sort or another pass before their eyes? How much of a harder battle for the attention of your nascent teen-age child would you have if they were wearing Google Glass? How much of a head ache, an eye strain of an ear ache would you put up with to be using the latest piece of futuristic tech?
Many could argue that the glasses are a great step forward and a fantastic technical achievement (they are even going to be able to have lenses which match your prescription). Others may share the view that the Google Glass is a long way from a perfect application of technology. What’s your point of view on this?